Sofia is the Head of Growth and Marketing Firestarter at Geckoboard, a Shoreditch-based tech start-up which was voted one of the London's hottest start-ups in 2012. Before Geckoboard, Sofia had worked in a variety of internet marketing companies including Possible and Silence Media where she managed integrated digital strategies across multiple geographies. Sofia is an advocate of the latest 'Lean Analytics' movement and believes data is an integral success factor to today's digital marketing.
Understanding Funnels and Analytics
You have a great product... now how do you get people to use it? In this class, attendees will learn the tools and techniques to identify and grow their user base.
In this 10-week or 1-week course, students will learn to plan and execute a marketing campaign, acquire and engage users, and quantify a strategy's success.
Info Session - Digital Marketing
Digital Marketing drives a company’s bottom line by using cutting-edge techniques and platforms to showcase products and acquire customers. Learn how you can to do the same.
Digital Insights: How to Understand Your Customers
Learn and master marketing your business by defining customer insights, techniques, and how to utilize them.
Front-End Web Development Info Session
Are you curious about General Assembly’s upcoming Front-End Web Development Course? Come hear from the instructor and GA alumni and figure out if this course is a fit for you.
Trial Class: Front-End Web Development
Curious about General Assembly’s Front-End Web Development course? Join us for a Trial Class - meet the instructor, get an intro to the curriculum, and experience a sample session.
Help, Where's My Traction?
A webinar with Justin Mares, co-author of "Traction: A Startup Guide to Getting Customers"