Markus Muendecke has been an independent consultant for Web Analytics and Digital Marketing for over 4 years. In this role he had the pleasure to work with a wide variety of clients including portfolio companies of some of the leading investors in Europe as well as large established corporations. Markus has a Master’s degree in Business Administration (“Dipl.-Kfm.”) having studied at Humboldt Universitaet zu Berlin, ESCP Europe in Paris and HEC Genève. You can contact and learn more about him here. He also posts some resources, thoughts and ideas on Twitter.
Introduction to Web Analytics for Startups
This class aims to provide entrepreneurs with some fundamental knowledge in regards to Web Analytics.
Actionable Insights with Google Analytics
We look into how to implement Google Analytics and then focus on analytical approaches that drive worthwhile insights from which you can start to optimize.