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Marieke van der Poel

Partner & Applied Trend Forecaster, flux21:group

Marieke is an applied trend forecaster. Her experience ranges from fashion editing in Europe, leading magazine and photo shoot concepts from Milan to the Netherlands, to long standing roles within major international trend forecasting agencies Peclers Paris and ESP Trend Labs in the US. She is the CCO and founder of trend forecasting agency Proef, which brings tailored and project specific analysis, translating long term consumer trends to actionable brand strategy and product development direction for market leading multi-nationals.

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