Liam Reynolds is the founder of True Up, London’s first Growth Hacking consultancy, and works with a number of UK startups and established businesses. Previously Liam spent his career in data, working with marketing and communications agencies including DunnHumby, The Engine Group and Omnicom. He’s very much interested in the space where people, data and technology collide.
Introduction to Growth Hacking
What is growth hacking? Is it an alternative to marketing? Is it just about conversion rate optimisation?