Keith Cutler works closely with company leaders on their marketing and business strategy (i.e. how they connect with customers and make money), and fine-tunes their messaging to more effectively communicate and exploit their unique business proposition. Cutler is also an executive recruiter, focusing on sports, entertainment, media, technology and event marketing.
Keith Cutler has 25+ years experience as a senior-level sports, media and entertainment marketing executive who’s worked with numerous Fortune 500 companies to strategically grow market share, successfully launch new products and create profitable brands through customer-focused marketing platforms, integrated-media campaigns, high-profile sponsorships and one-of-a-kind events. Cutler has a thorough insider’s knowledge of traditional and digital media companies with past stints as Director, Sports & Event Marketing at USA TODAY and Publisher, USA TODAY Baseball Weekly; Executive Vice President, Sports Sales & Marketing at Turner Broadcasting; Sr. Vice President, Sales & Business Development at CBS Television Stations Digital Media Group.
Sales Bootcamp: The Art of the Pitch
Learn how to most effectively sell both your product and yourself.