Introduction to Google Analytics
Get to know the basics of using Google Analytics to track and evaluate performance and draw insights to improve your business.
Online Campaign Management
Learn how to set up, manage and measure your online marketing campaign using a free tools such as Google Analytics, URL builder, and bit.ly.
Introduction to Google Ads
Learn the basics of Google AdWords, including designing effective ad copy, keyword audience targeting, and estimating your ad’s success.
Gain indispensable digital marketing skills in this 10-week evening or 1-week accelerated course, on campus or online.
Info Session - Digital Marketing
Digital Marketing drives a company’s bottom line by using cutting-edge techniques and platforms to showcase products and acquire customers. Learn how you can to do the same.
Ins and Outs of Facebook Advertising
This class will provide you with detailed demonstrations on how you can set up, track, and evaluate your own Facebook ads.
Google Ads Bootcamp
This bootcamp will prepare you to be Google certified in Google Ads by covering all necessary material to pass the search certification exams.
Relationship Building: Social Selling Workshop
Learn how to use social media outlets like LinkedIn and Twitter to increase sales and create new business opportunities.