Frederic Chanut
Managing Director, In Marketing We Trust
Frederic Chanut is a marketing optimisation expert and MD of In Marketing We Trust, a digital agency based in Sydney, Melbourne and San Fran. Frederic is passionate about data and how it can be used to fix and scale up a business. As a Digital Marketing Specialist, Frederic has worked for a number of companies ranging from startups to international corporations including Expedia, Ebay, HP, American Express, Fuji-Xerox, Westpac and many more. His latest interested has been the usage of artificial intelligence and machine learning to improve marketing performance.
Previously (35):
Hack an SEO Plan in 90 Minutes
This is a practical class in which you will create an SEO plan for your business. Define your audience, research keywords, develop content ideas and identify link opportunities.
8 Times
Turn Browsers into Buyers: Introduction Conversion Optimisation for E-Commerce
Learn how to increase profits to your online business by researching and testing what exactly makes your audience become customers.
7 Times
Crash Course in Google Ads
This workshop will provide a comprehensive introduction to Google Ads to help you get started.
3 Times
Introduction to Google Ads
Learn the basics of Google AdWords, including designing effective ad copy, keyword audience targeting, and estimating your ad’s success.
2 Times
Search Marketing Workshop: SEO & SEM
This intensive workshop will give you the knowledge to tackle two of the most potent marketing channels for any business - SEO and SEM.
2 Times
Turn a Profit: Introduction to Conversion Optimisation
Learn how to increase profits to your online business by researching and testing what exactly makes your audience become customers.
2 Times
Expert Panel: Growing Your Brand with Online Acquisition & Conversion Optimization
Get insider's tips on how to build the ultimate marketing plan that will help you achieve your branding, audience development, conversions and sales goals for your business.
2 Times
Conversion Rate Optimisation: A Framework to Test and Improve Your Site Quickly
Learn how Conversion Rate Optimisation work and how to prioritise fixes and tests based on their impact on your bottom line.
2 Times
Advanced Digital Marketing: Google Analytics Deep Dive
Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends.
Bizcover + GA Masterclass: How to Get Found Online
Want to grow your online presence but don't know where to start? This Masterclass is for you
Web Analytics Intensive Workshop
Track and optimise your site's performance with Google Analytics. Grasp key metrics, gain tips for drawing useful insights, and dive deeper into more advanced analytics techniques.
Advanced Marketing Analytics Workshop | Online
This workshop is for advanced marketers to build on their data-driven decisions with attribution modeling, statistical significance, and communicating with data.
Building Buzz for a Product Launch
Learn how to market your product's launch more effectively and create sustainable growth.