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David Lifson

VP Product, XO Group

New York City

David Lifson is VP of Product at XO Group, in charge of The Knot’s wedding vendor marketplace. Formerly, he was VP of Product at Homepolish, Sr. Director of Product Management at Poppin, and GM of Digital Product and Engineering at General Assembly, responsible for all technology at GA, from e-commerce website to internal tools to online education delivery. Prior to joining General Assembly, he co-founded Postling, a social media management tool for small businesses that he sold to LocalVox Media in 2012. He has also been VP of Product at Etsy, Technical Product Manager for Amazon's Personalized Recommendations team, and started his career as a software engineer on Amazon's Community team. He also volunteered for 3 years as the official AngelList Scout in NYC, connecting over 450 investors to high-potential startups.

Previously (10):

Product Management

Product Management

In this ten-week course, students will learn to navigate the product cycle, from evaluating users and managing a roadmap to creating an MVP and developing metrics.

7 Times

Product Management for Non-PMs (Online Class)

Product Management for Non-PMs (Online Class)

Learn how to flesh out your ideas, identify your risks, validate your assumptions, and launch your first version.

2 Times

Introduction to Product Management Workshop

Introduction to Product Management Workshop

Plan, build and manage a product that's desirable and viable. Evaluate feasibility, determine which features are essential, and work with the development team for product success.

Teach at GA

Join our talented instructor team dedicated to transforming thinkers into creators.

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