Introduction to Google Ads

Learn the basics of Google AdWords, including designing effective ad copy, keyword audience targeting, and estimating your ad’s success.

19 Times

Search Engine Optimization

Search engine optimization (SEO) is the process of attracting free traffic to your website from search engines. This class focuses on strategies to increase search engine traffic.

12 Times

Content Marketing Playbook

Addressing the basics of content marketing, this class will equip students with actionable content marketing “plays” they can borrow for their own campaigns.

4 Times

Intro to Digital Marketing: Key Concepts & Metrics

Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world.

2 Times

Influencer Marketing

Learn how to build and leverage influencer relationships to promote your product or service.

Digital Marketing Bootcamp Workshop

Create an end-to-end digital marketing campaign using the latest marketing techniques to promote your business or service and drive measurable results.

Intro to Digital Marketing.

An overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities, and careers.

Intro to Digital Marketing

In this hands-on introductory workshop, you’ll get overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities and careers.

Intro to the Cambridge Startup Community

Get the the inside scoop on key events/meetups to attend, people, companies, VCs, blogs, incubators, programs, hot issues, and more.

Introduction to Google Analytics Workshop

Get to know the basics of using Google Analytics to track and evaluate performance and draw insights to improve your business.

Analytics & E-Commerce: Understanding the Data

Join us for a panel discussion with e-commerce experts to help demystify all the elements it takes to run a successful e-commerce business and how data plays a role

Tech, Beans & the Brains Behind Seattle's Coffee Business

GA & the Seattle coffee industry bring you free coffee & education; drop by for a cup of joe and stick around for a discussion focused on technology, design, and business.

Mastering Google Ads: 1-Day Bootcamp

Google Ads is a powerful tool for digital businesses. These classes will help you understand how to use it as a positive tool for growth.

Intro to Content Marketing at the Boston Public Library

Content marketing is now an essential element of the digital marketing mix. In this class, you’ll get an overview of content marketing, and how to utilize it effectively.