Co-Founder, Lateral Mind Consultancy
Boris Grinkot operates Lateral Mind with Tim. Boris has taught conversion optimization to thousands of marketers through full-day workshops, speaking engagements, and webinars during his work at MarkеtingExpеriments and MarkеtingShеrpa. Last year, he launched MarketingSherpa’s landing page optimization benchmark reports. This year, Boris is publishing a new how-to paper for advanced conversion marketers through Econsultancy.
Turn Visits into Customers: Maximize the ROI of Your Traffic-Generation Efforts
Maximize your ROI on marketing dollars with specific strategies and test ideas. Instructors also do personal recommendations for your site.