Visual Design Bootcamp: Bring Your Ideas to Life
30

Friday, 30 August

10 am – 6 pm EDT

GA NYC (Manhattan), Classrooms (3rd Floor)

10 East 21st Street
New York, NY 10010
$199 USD
Regular Ticket
$199 USD
Total
`

Questions? Read our FAQs

Visual Design Bootcamp: Bring Your Ideas to Life | August 30

Adam Bookbinder Photo


Creative Director

30

Friday, 30 August

10 am – 6 pm EDT

GA NYC (Manhattan), Classrooms (3rd Floor)

10 East 21st Street
New York, NY 10010
$199 USD
Regular Ticket
$199 USD
Total
`

Questions? Read our FAQs

About This Workshop

Are you visual thinker looking to understand more about the world of digital design? Have you been wanting to learn some of the fundamental programs and techniques that designers currently use to bring their ideas to life? The digital world is open for business, and this bootcamp will cover the essential aspects of visual design, leaving you with a deeper understanding of how effective designs are actually created, from research to final mockup. Good "design" is larger than any single platform, app or website. In this class, you'll come away with knowledge on how to creative beautiful, stand-out work that can live anywhere across the content spectrum, and drive results. Working through a series of guided demos, you'll:

  • Learn the fundamentals of Adobe Photoshop, and InDesign, go-to tools for print and digital designers.
  • Touch on essential design principles including composition, color theory, and typography.
  • Explore the basic techniques and theory behind effective UX/UI design.
  • Learn the basic stages of the digital design process (research, moodboards, ideation and prototyping).
  • Learn to create powerful designs that can be applied to any form of content: magazines, websites, marketing materials, brochures and social media

Chart your own career path. Pick up where this workshop leaves off. Enhance your professional skill set in our part-time Visual Design workshop. Or, learn more about the design world in our User Experience Design workshops, on campus or online.

Takeaways

  • Familiarize yourself with Adobe Photoshop and InDesign.
  • Describe the fundamentals of what good visual design is and how typography, color, grids and composition are used to create beautiful results on the page.
  • Survey today's digital design landscape and its career opportunities.
  • Leave with in-class projects that showcase new skills for designing in both print and digital formats.

Preparation

Participants will need to have a trial of both Adobe Photoshop and InDesign downloaded and ready to go. (http://www.adobe.com/downloads.html) This class will be geared towards beginners, looking to get acclimated with the fundamentals of visual/graphic design.

Regulatory Information:

General Assembly’s workshops are for recreational purposes and are not regulated by the Bureau of Proprietary School Supervision.

About the Instructor

Adam Bookbinder Photo

Creative Director

Adam Bookbinder is an award-winning creative director and brand strategist with over 15 years of experience in the media industry. His focus has been on luxury-lifestyle publications, where he has worked for several of the world's leading brands, developing dynamic print and digital products that have reached tens of millions of viewers.

Most recently he was the creative director of Travel+Leisure magazine, the largest-circulation travel publication in the United States, with a total print audience of over 6M. Prior to this he was the design director of Saveur, a food and travel magazine which celebrates the stories from around the world that weave together culture, tradition, and people through the language of food. He was also was the creative director of Departures, a luxury-lifestyle magazine produced by American Express Publishing. He held this position for over 8 years, and helped earn the magazine its first-ever national magazine award for "Best Single Topic Issue". He has also earned numerous Henry Luce awards for creative direction and design including multiple "Best Design Magazine of the Year" and "Best Cover of the Year" awards. His work has consistently been recognized for its excellence by The Society of Publication Designers, where he has been an active member for over 15 years. He has held positions and consulted on the designs of several other titles including Vanity Fair, Details, Spin, Interview, Rolling Stone, Harper’s Bazaar, and Dr. Oz Magazine.

Refund Policy

We understand that, sometimes, plans change. If you can no longer make it to a class or workshop, please email us at least 7 days before the scheduled event date. No refunds will be given to cancellations made within a week of the class or workshop.

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