Whether you’re a small business owner interested in creating online content to market your brand, a marketer at any level with an interest in making online videos, or anyone interested in learning the practices, processes, and costs of video production, in this class you’ll get the training you need to begin creating your own web videos. You’ll start by planning a video production strategy — including budgeting your production, process management, and resourcing — then create an online distribution strategy to maximize viewership of your videos.