User Experience
Design Immersive

Learn about the course below
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Talk to Admissions +65 31589593

Become a UX Designer
in 10 weeks

The User Experience Design Immersive program is crafted by top practitioners in the field, with a specific focus on helping you transition into a UX design career.

Apply UX best practices to analyze and create designs

Learn From UX Experts

Attend classes designed and taught by some of the industry’s best UX designers.

Create a UX portfolio

Build Your Portfolio

Apply your UX skills across five class projects and build a working portfolio.

Work with stakeholders on design concepts

Get A UX Job

Become an apprentice or junior UX designer.

Career Support

We provide each of our immersive graduates with job readiness training, connections to employers, and opportunities to hone new skills.

Job
Preparation


Build a strong portfolio and resume with support and feedback.

Train for interviews and salary negotiation.

Career
Resources


Visit local UX design companies.

Participate in expert panel discussions.

Networking
Opportunities


Engage with our global network of companies.

Showcase your work at Meet & Greets.

Former Account Director

Candace Majedi
Candace Majedi, Interaction Designer

UXDI

Interaction Designer, Fjord

“UXDI helped me define my personal strengths as a designer and gave me the confidence to change careers completely. I knew this was what I wanted to do because I was actually doing it day in, day out.”

Companies who’ve hired our UXDI alumni

The immersive format and rigorous curriculum will give students the skills, tools, and experience they need to thrive in their first UX position.

Luke Miller / Full-time Instructor, General Assembly

Luke Miller GA

Student Life

Through presentations, discussions, and interactive lessons, we break up our daily schedule to give students a well-rounded understanding of the field.

9
am

Class

Interaction Design


Learn key objectives through lectures, discussions, and activities.

Learn key objectives through lectures, discussions, and activities.

12
pm

Lunch

Review Session


Review morning lessons and labs with instructors and classmates. (optional)

Review morning lessons and labs with instructors and classmates.

(optional)

1
pm

Workshop

Design Session & Feedback


Practice new skills, work on group projects, and receive extra help from instructors.

Practice new skills, work on group projects, and receive extra help from instructors.

4
pm

Class

Daily Wrap-up


Reinforce the key concepts of the day.

Reinforce the key concepts of the day.

5
pm

Social

Networking Happy Hour


Grow your network with meetups, happy hours, and company visits. (optional)

Grow your network with meetups, happy hours, and company visits.

(optional)

Students at the trello board

General Assembly not only gave me the technical and networking resources I needed, but the freedom and encouragement to achieve my own individual aspirations. Making a career shift at this scale is daunting, but the rewards I have received are beyond measure.

Dabney Donigan / Junior UX Designer, Big Spaceship

What You’ll Learn

We teach core skills that make up the entire user experience design process. From research and ideation to prototyping and testing, our user experience design training will help you solve design problems using proven skills and methods.

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User Research

Understand how users interact with your product through methods like interviewing, observation, and testing. This allows you to create a product that fits your users’ needs.

interaction.png

Interaction & Interface Design

Define the way your digital product interacts with users in order to make it simple, user-friendly, and beautiful. This allows you to create a product that people love to use.

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Prototyping & Testing

Create interactive prototypes to test your designs and ideas in front of real users. Iterate and evolve your concepts into a digital product. This allows you to create a product that actually works.

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Working with Teams & Clients

Collaborate with fellow designers, stakeholders, clients, and real users to solve design problems and create real products. This allows you to enter the UX job market as a designer.

Request a detailed syllabus.

Build Your Portfolio

Enter the UX job market with a portfolio composed of five unique projects. You’ll have the opportunity to create real work for a real company with a small team of your peers. Check out a past student project.

Brief

GoCatch is a mobile application that connects taxi drivers directly with passengers across Australia. We conducted an end to end review of the booking process for both the passenger and the driver.

Solution

GoCatch should aim for an extremely simple application that allows passengers to book a cab in one screen and allows drivers to accept jobs in one click. As a team we recognized that the main pain points were related to three problem areas: barrier to enter, passenger wait time, and call between the passenger and the driver.

gocatch project

Process

User Flow

User Flow

We analyzed the user flows on both the passenger and driver side, and identified the pain points, opportunities, and possible solutions.

Ideas and Wireframing

Ideas and Wireframing

Every member of the team sketched the screens for the path we defined. Then, organized the best solutions in one set of sketches.

Usability Testing

Usability Testing

We set the recruitment brief, wrote the script for the interviews, and created interactive prototypes to test the passenger ideal path and our new ideas.

Team

Team Photo
Team Photo 2

Deepa Dhupalia

Michael Shai Hee

Sara Michelazzo

Suhasini Vempati

Learn In

Set as default location

Infocomm and Media Development Authority of Singapore (IMDA) and General Assembly are collaborating on building tech talent in Singapore under the Tech Immersion and Placement Programme (TIPP). Singapore Citizens who are accepted into General Assembly’s course and meet the eligibility criteria will receive a subsidy. Terms and conditions will be outlined in the student contract.

Eligibility Criteria for Subsidy:

  • Receive an offer letter for placement in the course (you will need to apply and be admitted to the course)
  • Provide a copy of your NRIC / Passport as proof of Singapore citizenship
  • Recipient must be committed to working in field of training, or starting a startup in Singapore

Tuition and Fees

Registration / Application Fee Non-Refundable Course Material Non-refundable Upon Receipt Tuition Total Cost TIPP Subsidy Fee Payable by Singapore Citizens
100 SGD 50 SGD 10,850 SGD 11,000 SGD 7,000 SGD 4,000 SGD

Course Dates

May 22 – Aug 11

Except: Jun 5, Jun 6, Jun 7, Jun 8, Jun 9, Jun 12, Jun 13, Jun 15, Jun 16, Jun 26, Aug 9

Mon - Fri


9am - 5pm


$11,000 SGD

400 hours / 10 weeks

Enrollment Criteria

  • Minimum of 18 years of age
  • Minimum of 3 credits in any 'O' level subjects (or equivalent), including English Language.
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Get Answers

We love questions, almost as much as we love providing answers. Here are a few samplings of what we’re typically asked, along with our responses:

Why is this course relevant today?

What separates a good product from a great product — an app that jumps to a user’s home page rather than getting pushed to the back of a folder, or a website that people can’t wait to share with their friends and family — is user experience. User Experience Designers constantly analyze the world around them in a never-ending quest to bring joy, simplicity, and function to everyday experiences. The User Experience Design Immersive aims to get students to think like designers, and equip them with the skills and tools necessary to implement their vision.

The field of User Experience Design is also growing rapidly, and there’s never been a better time to find a job in UX.

What practical skill sets can I expect to have upon completion of the course?

By the end of this intensive course, you will be able to:

  • Implement user research tactics to gain a deeper understanding of what users need and want.
  • Identify the best ways to organize information on a given site or app.
  • Design a digital product that behaves intuitively and brings joy and function to users.
  • Utilize visual design in order to make beautiful digital products.
  • Explain your process through the use of sketches, wireframes, and presentations.
  • Collaborate with design teams to see a project from start to finish.

Whom will I be sitting next to in this course?

  • People as passionate about great stuff as you are.
  • Graphic designers, creative directors, journalists, architects, entrepreneurs, and folks just out of college.
  • Individuals looking to enter the world of UX design professionally.
  • Your future best friends.

What can I expect to accomplish by the end of this course?

By the end of the course, you will have:

  • Created two-to-three strong pieces of work for your portfolio, including artifacts such as sketches, user research, and working prototypes.
  • Learned about UX techniques and strategies from the top UX practitioners currently in the field.
  • Networked with some of the best designers, product managers, and entrepreneurs in your local community.
  • Eaten at least 3 or 4 whole pizzas over the entire 10 weeks.
  • Worked together with incredibly talented and motivated individuals who you will stay in touch with long after the course.

What are my financing options for an immersive program?

Financial hurdles shouldn’t keep you from your goals. That’s why we’re offering a few different financing options, like Climb, Affirm, and Pave so you focus on your goals instead of the barriers that keep you from reaching them. Note that you must first be accepted into a GA program before applying for financing.

How do I apply for the iDA & General Assembly subsidized course fee?

Submit your application for the UXDI course.

  • Once you pass the admissions interview, you will be offered a spot on the course.
  • To be eligible for the subsidized course fee, you need to provide a copy of your NRIC / Passport as proof of citizenship.

Who teaches this course in Singapore?

The instructor for this course in Singapore is Nie Zhenzhi. He was a former Senior User Experience Architect at Tribal Worldwide Singapore, and has worked in both in-house and in agencies as a User Experience designer.

What modules are taught in this course in Singapore?

  • The LEAN design process
  • Wireframing & Information Architecture
  • Interaction & Interface Design
  • Mobile & future of UX
  • Working in the real world

View all FAQs

More Questions?

Call us at +65 31589593

Contact Admissions

Academic Policies

Homework

Students in some courses may be required to spend up to 20 hours outside of class per week working on homework/projects.

Hours

Academic credit is measured in clock hours. One hour of instructional time is defined as a sixty-minute period.

Standards of progress

General Assembly measures student progress through frequent homework assignments and in-depth projects. The courses are non-examinable. Students are graded on a pass/fail basis. To receive a passing grade, students must:

  1. Receive a passing grade on 80% of all homework assignments. Homework is graded on the basis of completion. To receive a passing grade on a homework assignment, students must complete 100% of the minimum tasks specified in that assignment.
  2. Maintain consistent attendance as outlined in the Attendance section below. A passing grade in attendance will be given to students with no more than two or four absences, depending on the program.
  3. Receive a passing grade on all course projects. Projects are graded on an A-F scale. A grade of a D and above is passing.

Attendance

With prior approval from General Assembly, students in full-time programs are permitted to miss up to 4 class meetings and students in part-time programs are permitted to miss up to 2 class meetings. A class meeting is defined as the instructional hours provided on one calendar day. Any student that has failed to attend 4 class meetings without advanced approval from General Assembly may be withdrawn. Please refer to the Withdrawal Policy, below. General Assembly may allow a greater number of excused absences in its discretion. At each GA campus, attendance is taken at every class meeting. In addition, at GA’s Washington campus, attendance is taken by faculty fifteen minutes after class begins.

Make-up work

Students who miss coursework due to an absence approved prior to the absence are responsible for making up missed coursework by the last day of class to receive a passing grade. General Assembly classes are generally not taped, archived, or offered on alternative schedules for students who miss classes.

Completion

A Letter of Completion is issued within 7 days of the end of the course to each student who has successfully fulfilled the General Assembly requirements of obtaining a “Pass” in a course.

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