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You’re full of ideas, but how do you know which are worth pursuing? Enter product management. Discover the basics of product development, product strategy, the product life cycle, and many more fundamental product management concepts in this hands-on product management bootcamp.
In the first half of this product management bootcamp, you’ll learn how to learn how to conduct market research and apply best practices when analyzing user interviewers. The ultimate goal of a product manager is to get to product/market fit. Take your idea and get moving in the right direction quickly and efficiently using design thinking and product management strategies.
In the second portion of the product management bootcamp, you’ll explore how PMs prioritize features for users and how the different types of minimum viable products (MVPs) can guide you to continued success. Products are constantly evolving, even after they’ve launched. It’s critical that product owners and product managers be able to measure their progress so that they can continue improving it.
Colleen is currently building a world class payments platform empowering Airbnb hosts and guests to exchange billions of dollars in over 191 countries and 70 currencies. At Airbnb, she also worked on growing the Experiences business which consists of activities hosted by local experts. Before Airbnb, Colleen worked with several different companies and projects, large and small, and across various industries, learning that the path to developing exciting products and highly productive teams always looks different. When not thinking about prioritization, scale and growth problems, or creative new opportunities, Colleen enjoys cooking and eating good food, biking, plants, and traveling (she has lived overseas twice). Colleen also runs a small fair trade business designing and importing jewelry made from seeds sustainably harvested from the rainforests of Ecuador, La Pucara Jewelry Collections.
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