Product Management Bootcamp
27

Tuesday, 27 July

11 am – 5 pm EDT

$250 USD
Cost
$250 USD
Total

Questions? Read our FAQs

Product Management Bootcamp | July 27

Erin Medlin Photo


Head of Digital Product, Better Place Forests

27

Tuesday, 27 July

11 am – 5 pm EDT

Online

Anywhere
Online
$250 USD
Cost
$250 USD
Total

Questions? Read our FAQs

About This Workshop

You’re full of ideas, but how do you know which are worth pursuing? Enter product management. Discover the basics of product development, product strategy, the product life cycle, and many more fundamental product management concepts in this hands-on product management bootcamp.

In the first half of this product management bootcamp, you’ll learn how to learn how to conduct market research and apply best practices when analyzing user interviewers. The ultimate goal of a product manager is to get to product/market fit. Take your idea and get moving in the right direction quickly and efficiently using design thinking and product management strategies.

In the second portion of the product management bootcamp, you’ll explore how PMs prioritize features for users and how the different types of minimum viable products (MVPs) can guide you to continued success. Products are constantly evolving, even after they’ve launched. It’s critical that product owners and product managers be able to measure their progress so that they can continue improving it.

Takeaways

  • Explore product management and career trajectory of product managers.
  • Explain the purpose and process of building an MVP and determining product/market fit.
  • Develop problem statements and hypotheses in real-world business scenarios.
  • Craft questions for and conduct user interviews to validate hypotheses and gain insight into customer experience.
  • Use affinity mapping methodologies to gain insights into user problems or needs when developing a product.
  • Translate hypotheses into product features.
  • Define success for a product using the language of product management metrics, identifying the right metrics and KPIs and the tools you can use to track them.

Preparation

  • You will need access to a laptop or computer with a working webcam and microphone as well as a strong internet connection.
  • This class will occur completely online using Zoom.
  • Class setup information will be emailed to all students signed up around 24 hours before (and again an hour before) your class launches.
  • Each individual class participant must have purchased a ticket

About the Instructor

Erin Medlin Photo

Head of Digital Product,
Better Place Forests

I'm a seasoned product manager launching products in both consumer & enterprise environments. I'm the Director of Product, Platform for Restoration Hardware and focus on how to make their tooling and business processes more efficient. I founded a consulting company that helped post-series A companies build product organizations. Before that I worked at One Kings Lane, on a variety of initiatives including launching Hunter's Alley - a resale marketplace for the home. I've been working to build better technology and user experiences for over 15 years. I've worked across many sectors including e-commerce, marketplaces, biotech, and ERP systems. I have a B.S. in Information and Decision Systems from Carnegie Mellon University. When I’m not dancing to “Push It” with the engineers to celebrate a feature release, you can find me relaxing by the beach.

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