Powerful and Effective Copywriting For The Web

Past Locations for this Workshop

Powerful and Effective Copywriting For The Web | Melbourne

Past Locations for this Workshop

About this workshop

Writing for an online audience is completely different to writing for an English exam. In fact, the most effective online copy would probably make your English teacher faint.

People consume content differently online than they do when reading books or other long-form content.

The good news is you don’t have to be a professional writer or have a degree in wordsmithing (that’s a technical term, honest) to write compelling copy.

To write effectively for the web you need to make your message clear.

You need to format your content so it’s easy to consume.

You need to inspire action to turn casual browsers into engaged subscribers.

Whether you’re a marketer, blogger or startup founder, this workshop will help you write better, clearer and more compelling content that gets results.

Takeaways

In this practical workshop you’ll learn:

  • How to make your message concise and clear
  • The difference between content writing and copy writing
  • How to communicate more by writing less
  • How to drive engagement and sales with your words
  • Free tools and resources to improve productivity and streamline your writing process

Whether you’re a marketer, blogger or startup founder, this workshop will help you write better, clearer and more compelling content that gets results.

Prereqs & Preparation

Please bring a laptop.

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