Questions? Read our FAQs
Questions? Read our FAQs
Play, Pause, Stop, Fast Forward, Rewind are the unsung design heroes of the past 50 years.
Our current design research traces the origins of these modern media controls from other notation systems — musical and transportation signage. These codified control symbols embody dominant design. They have become immutable and default.
As designers we face the challenge of balancing affordance and familiarity with emerging types of augmented and virtual media and multi-sense inputs — like touch and sound. How do we embody an ethos of ‘designing with heart’ — balancing a passion for betterment and challenging norms with an empathy for utility, while contending with the inertia of the past?
Join as the Head of Design at Wolff Olins, Forest Young, explores these questions and more.
Head of Design,
Forest Young is the Head of Design at Wolff Olins, San Francisco. Prior to joining Wolff Olins, Forest led design at West alongside Allison Johnson — former Apple CMO, creating categories for the world’s most promising early stage companies. Earlier in his career, Forest served as Interbrand’s Senior Creative Director, supporting a portfolio of critical technology accounts including AT&T, Google, Microsoft and Vine.
Forest is a distinguished critic in design at the Yale School of Art and a former Board Member of the AIGA/NY. His work has been exhibited at MoMA, the Royal Ontario Museum, Yerba Buena Center for the Arts and at international biennials. He is the recipient of the industry’s highest accolades including the Gold Design Lion at Cannes, the ADC Best-in-Show Black Cube, AIGA Cased, and the One Show Gold Pencil. Forest writes about the intersection of design, technology and culture for TechCrunch, VentureBeat and Grafik, and is a speaking alum of SXSW, Yale GreenLight and Icograda.
Forest earned a BS in Human Development and Fine Arts from Cornell University and an MFA from Yale University where he was awarded the School of Art’s Mark Whistler Prize.
Wolff Olins is a global creative consultancy. They are creative partners to the world’s most ambitious leaders in designing radically better businesses, working globally from three hubs (London, New York, and San Francisco) across categories including technology, media, retail, industry, culture, and non-profit organizations. Wolff Olins' recent clients include Virgin, Hyatt, The Met, and 3M. Wolff Olins is part of Diversified Agency Services; a division of Omnicom Group Inc.
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