Part 3, Build Your Professional Brand on LinkedIn: Maximize Your Profile | Chicago
About this workshop
This series is perfect for professionals looking to move to the next level in their career. Build a professional brand story and learn what makes a sellable profile. Whether you are looking to move up, pivot your focus, or find the right next role, build a professional story that helps you stand out. In this three-part series, you’ll learn and apply best practices to enhance your LinkedIn profile for increased searchability, reach, and overall impact of your professional brand.
Chicago-based brand strategist, instructor, and coach Karianne Wardell, brings over 15 years experience leading marketing strategy for some of the worlds biggest brands and a method that has helped hundreds of individuals apply these same techniques to tell their professional brand story.
Part Three of the Three-part Series: Maximize Your Profile You will learn how to create and engage with content that connects to your professional brand story to maximize your profile reach and searchability. You’ll use interactive worksheets to build go-to themes for writing content, engaging or sharing content, LinkedIn networking, and for in-person conversations.
Coming out of the session, you will have outlined go-to themes that align with your professional story for content development and networking talking points. You’ll also get the option to receive 1:1 feedback from the instructor on your updated profile.
Takeaways
Define and update your Professional Experience summaries
Outline professional talking points and get immediate feedback
Create content themes that align with your professional brand story
Optional 1:1 feedback on your professional brand story