LinkedIn Profile Basics | Chicago
About this workshop
This workshop is perfect for professionals looking to take control of their career. Learn to leverage the power of the ultimate job search tool, LinkedIn, a platform with over 500+ million users and is used by 93% of recruiters. In this session, you’ll learn how to build a standout, searchable profile to help you to move up, pivot your focus, or find the right next role.
The course is taught by Chicago-based brand strategist, instructor, and coach Karianne Wardell, who brings over 15 years experience leading marketing strategy for some of the worlds biggest brands. She has helped hundreds of individuals apply these same best practices and techniques to tell their professional brand story.
The workshop will focus on how to develop and maintain a profile with a standout, searchable professional description, summary, and experience section that authentically tells your story and quantifies your work experience. We’ll also cover how to develop an ongoing engagement with LinkedIn community using status updates, LinkedIn publishing platform and groups. The session is relevant for job seekers and career changers.
Takeaways
Learn key LinkedIn concepts and strategies
Learn the tools and techniques for crafting a searchable and sellable profile
Understand the power of “recommendations” and how to use them
Tips for building your professional brand
How to optimize your privacy settings and your personal profile for maximum exposure and discoverability
Have a completed, personalized LinkedIn to do list
Permitting there is time after the Q&A, we'll have a working session where you can ask questions and get feedback from the instructors
Prereqs & Preparation
An open mind and a desire to succeed
Bring a writing utensil and paper for notes