Follow this workshop to get an email the next time it’s scheduled.
Sign-up not required
Questions? Read our FAQs
Search engine optimisation (SEO) is about improving the visibility of a site in a search engine’s “organic” (or unpaid) results. If you’re interested in getting a practical introduction to SEO, including what it is and how you can make the most of it, this workshop will give you a great start. You’ll learn what search engines are trying to achieve and why, how they’ve developed over time, what’s in store in their future, what elements have traditionally been important for doing well in search results, and what recent changes have been made that will affect the way SEO works.
Please come ready with a couple of sentences that describe you, your current knowledge of SEO, and your future goals with it (it doesn’t matter if you don’t know anything about SEO at this stage).
NOTE: this session will not be recorded, however, slides will be sent within 7 days following the class. Participants are also encouraged to download and save any shared materials during class for later reference.
Briony Cullin Freelance Digital Marketer
Briony is a digital marketing freelancer working with businesses in the UK and across the world. She works with businesses who need help reaching new customers, ranging from small indie businesses to hotel groups and everything in between. She specialises in SEO and also provides PPC, digital marketing strategy and social media consultancy services.
Briony's passion is teaching, and she loves helping students get to grips with digital marketing concepts.
Your registration for or attendance at any General Assembly offering indicates your agreement to abide by this Community Code of Conduct policy and its terms.
Enter your email to start following
You’re following Introduction to SEO.
Start following any program. No need to enter your email again.