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Instagram Reels Workshop: Reel-y Important for Your Social Strategy ๐ŸŽž๏ธ | September 21

$40 USD each
Tuesday, 21 September, 2021
8:30 10:30 pm EDT
Online

About This Workshop

For a limited time, take advantage and learn from home using the code: FutureisBright to receive 50% off at the checkout. Sale ends on September 30**

You may have heard of Instagram Reels (and seen them taking over your explore feed!) and while part of you is groaning at the thought of yet another format to think about in your social strategy - trust us when we say it's one you can't ignore.

In this session you'll learn what Reels are, how brands are using them, how to start creating killer content within the platform, and most importantly - how to make an impact with minimal effort (because let's be honest, that's what we're all here for!).

Please note:

This workshop is highly interactive with group activities and discussions throughout. To participate you will need to:

  • Have your camera turned on for the entire session
  • Have an accessible microphone
  • Be in a quiet, well-lit space with minimal distractions
  • Strong internet connection

Takeaways

  • Learn what Reels are, and how to navigate the Reels interface (creating content, using effects and music, and editing footage)
  • Create a content strategy specifically for Reels
  • Understand key trends and video styles that drive engagement
  • Understand the relationship between Reels and business results
  • Tips and Tricks to get your started, and make your life easy

Preparation

In preparation, please download Zoom.

This session is not recorded however, you will receive the instructorโ€™s slides following the session.

If you have any questions please reach out to help@generalassemb.ly

About the Instructor

Jordan Lomax Photo

Director, The Social Lab

Jordan Lomax is an experienced Digital Marketing Manager, as well as graphic designer, with a broad portfolio of previous clients across many different industries, including fashion, tech, music, travel, e-commerce and food. She has worked on both client and agency side for the likes of Spotify, Shopbop, OMD and The Thoughtful Agency, as well as freelancing for many other high profile brands, developing and implementing their digital marketing strategies.

Jordan now runs The Social Lab - a social, web and design agency servicing a range of clients, big and small. Outside of this, she is a freelance designer and digital strategist, and (most importantly!) is the Lead Instructor for General Assembly's Digital Marketing immersive, guiding students along the road to becoming fully-fledged Digital Marketers. In recognition of her exemplary service in the classroom, Jordan has been selected as a member of General Assembly's Distinguished Faculty program.

In what little spare time she has, Jordan is an enthusiastic consumer of reality television and loves spending time with her beautiful pooch, Iggy.

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By providing us with your email, you agree to General Assembly’s Terms of Service, and to receive email updates on courses, special events and GA news. You can change your mind at any time and unsubscribe from GA marketing emails by clicking the "unsubscribe" link located at the bottom of every marketing email or by emailing no.marketing@ga.co.