Monday, 2 December
12A, 45 William Street
Melbourne Australia 3000
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Brands can no longer get the cut-through they used to from recruiting any old celebrity with a mass following to peddle their product. As the area of influencer marketing evolves, we need to keep pace with trends to stay ahead of the curve.
In this workshop, we will look at how influencer marketing has morphed from a simple idea of working with social personalities to endorse goods into a new and exciting area of marketing with many moving part, and how brands can leverage influencer marketing and maximise budget with fantastic results!
This workshop is ideal for Branded Content Creators (creatives, producers, editors, campaign managers) Digital Marketers and Brands looking to work with influencers.
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