Human Centred Marketing

Past Locations for this Class

Human Centred Marketing | Melbourne

Past Locations for this Class

About this class

This class introduces the concept of Human Centred Marketing, a discipline that takes influence from human centred design; thinking holistically, understanding your audience and your market, not making assumptions and testing and refining.

Takeaways

  • What is Human Centred Marketing
  • Why we need Human Centred Marketing
  • How to implement Human Centred Marketing
  • Developing a Design mindset for future marketing

Prereqs & Preparation

Attendees would benefit most from this class if they have a good understanding of marketing and the marketing strategy and tactics currently employed by the organisation.

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