How to Drive Your Business Through Branding | Los Angeles

About this class

Learn how branding can set you apart from the crowd, connect you with your dream audience & set the foundation for your business. You’ll walk away with a brand strategy that is tailored to you, your values & your biz all while working together with your fellow creative entrepreneurs!

Takeaways

• Define your brand attributes, personality & values to use in your business decision-making.
• Define what makes your brand unique and how to stand out from your competition.
• Define your brand statement so that your ideal clients and customers know exactly what you do and why you do it.
• Define the functional and emotional benefits of a brand and why that matters for your business.
• Create a content marketing strategy using your brand as a compass.
• Create a deeper connection to your audience and grow your following through brand strategy.
• Walk away with actionable strategy to implement in your business

Prereqs & Preparation

This is a hands-on, no BS workshop. So come ready to get your hands dirty and do some serious work on your brand.

Things to bring: a pen/pencil/sharpie/whatever you like to write with and your favorite business notebook!