How To Create Content That Sells | Melbourne

About this class

Writing engaging copy that speaks to your target audiences is crucial in business. If you don’t know how to reach your audience and solve their problems then you’ll have a hard time communicating the right messages.

This hands-on comprehensive workshop will teach you how to create engaging content that you can push out through social media, on your blog sites and send out to journalists to gain free media opportunities. This workshop will give you a strategic focus behind your sales and marketing efforts with a focus on being creative and persuasive.

You’ll learn a basic intro to publicity and strategic copywriting with a focus for startups and business owners on how to create strategic content that speaks to your market. You’ll walk away with a well crafted piece of copy that can be used as a blog post or media release that you can send out to the media.

Takeaways

Students will learn:

• How to create strategic content that speaks to your market
• You’ll walk away with a well crafted piece of copy that can be used as a blog post or media release that you can send out to the media
• How to improve your writing and write with style
• How you pitch your copy to the media