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How to Create a Community from Scratch | October 21

Thursday, 21 October, 2021
8 9 am EDT
Halifax (Online)

About This Event

Building a community is part of being human, but we aren’t local tribes gathering around fire anymore. Today, it takes time and a lot of attention to bring people together.

Communities are awesome, right? A community is a place for inclusion, passion, and strong bonds with people with similar interests. But, how do we build a community from scratch? This is the first and most common question that everyone asks.

Are you ready? Come closer. We’ve all the secrets!

With an endless sea of distractions and options, building a community can be daunting. So we’ve partnered with Othership to learn everything we need to know about bringing people together and how to create engagement.


  • Understand why you need a community.
  • How to build a community and its benefits for your company.
  • How to keep your growing community-engaged and thriving.

About the Instructor

Matt Desmier Photo

Strategist, Wise Old Uncle

Having originally trained as a designer (before realising his talents lay elsewhere), Matt is able to apply a design-thinking approach to help businesses understand their positioning, their messaging and their audience’s motivations, and he uses these tools to help authentic brands evolve.

Through his agency Wise Old Uncle (a loose collective of equally talented individuals), Desmier and his team have worked with some impressive organisations, including the UK’s largest crowdfunding platform, the UK’s most respected insurance company and a global leader in mapping technology, helping them discover their voice, grow their audience and develop products and services fit for the 21st century.

About Our Partners

Othership - work the Other way. This is the flo•working™ revolution - with flexible workspaces, weekly events, member benefits & a welcoming community.

Try a membership for free!

Get 25% off any membership for life and your 1st month free!

Community Code of Conduct

Your registration for or attendance at any General Assembly offering indicates your agreement to abide by this Community Code of Conduct policy and its terms.

In Partnership With:
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