Google Analytics Bootcamp
12

Sunday, 12 May

10 am – 5 pm EDT

GA NYC (Manhattan), Classrooms (3rd Floor)

10 East 21st Street
New York, NY 10010
$349 USD
Regular Ticket
$349 USD
Total

Questions? Read our FAQs

Google Analytics Bootcamp

Jon Chang Photo


Digital Marketing Director, Kickstarter

12

Sunday, 12 May

10 am – 5 pm EDT

GA NYC (Manhattan), Classrooms (3rd Floor)

10 East 21st Street
New York, NY 10010
$349 USD
Regular Ticket
$349 USD
Total

Questions? Read our FAQs

About This Workshop

Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends. You will learn the lean smart way to gain customer insights and then turn these into actions that will drive your business forward.

Takeaways

  • In-depth understanding of how Google Analytics can improve the participant’s web business.

  • Gain an in-depth understanding of how web analytics relates to business KPIs.

  • Learn how lean analytics applies to web analytics through smarter reporting.

  • Learn how to use the analytics tools for faster actionable insights.

  • Learn how to tag marketing campaigns so they can be tracked in Google Analytics.

  • Learn how Google Analytics Remarketing Lists can power your online advertising.

Preparation

  • Please bring a laptop computer to class (a Windows PC or MacBook)

  • Have access to your Google / Universal Analytics

  • Optional: Having access to webmaster tools and / or Google AdWords

Regulatory Information:

General Assembly’s workshops are for recreational purposes and are not regulated by the Bureau of Proprietary School Supervision.

About the Instructor

Jon Chang Photo

Digital Marketing Director,
Kickstarter

Jon Chang is the Digital Marketing Director at Kickstarter and Adjunct Faculty of Web Analytics at New York University. He's gained his experience while marketing at high growth companies such as Stack Overflow, General Assembly, and MakerBot Industries. Additionally, he teaches and mentors at programs including Techstars, Chobani, and Explo at Yale.

Refund Policy

We understand that, sometimes, plans change. If you can no longer make it to a class or workshop, please email us at least 7 days before the scheduled event date. No refunds will be given to cancellations made within a week of the class or workshop.

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