Game Design Techniques for User Engagement

Singapore Campus

General Assembly @ 79 Anson
Level 20. 79 Anson Road
Singapore

Past Locations for this Workshop

Game Design Techniques for User Engagement | Singapore

Singapore Campus

General Assembly @ 79 Anson
Level 20. 79 Anson Road
Singapore

Past Locations for this Workshop

About this workshop

Beyond badges and progress bars, game design principles and structure can be applied to online and offline businesses to engage your users. This class caters to entrepreneurs, business owners, product managers, UX designers and developers in the digital industry who are looking to understand user needs and motivation. Common game design principles and philosophies will be shared and concrete examples of game design in businesses will be dissected in an interactive workshop.

Takeaways

Students will learn about: - The two types of activity loops in a gamified system: engagement and progression - Creating narratives in their business interfaces to retain and engage users - Designing, prototyping and testing meaningful game elements such as feedback and rewards for user engagement - New insight and understanding on ways to engage with users and customers

Coming up near you

Let’s Keep You Updated

Enter your email to start following

I have read and acknowledge General Assembly's Privacy Policy and Terms of Service. SMS message and data rates may apply.