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Free Intro to Product Management Class Online | June 21

Cait Porte Photo

SVP, Product and Customer Experience, ZMags

About This Workshop

Learn the keys to driving product success.

Step into the world of product management with General Assembly. During our online introductory workshop, explore how product managers use leadership and versatility to launch products people love. Touch on key tools and techniques for testing, designing, and improving products. Plus:

  • Discover the role and responsibilities of a product manager.
  • Survey today’s product management landscape and its career opportunities.
  • Walk through the fundamentals of the product management process including storyboarding, identifying risks and assumptions, and more.
  • Apply what you’ve learned to design a basic minimum viable product (MVP).

Chart your own career path. Pick up where this workshop leaves off. Enhance your professional skill set in our part-time Product Management course.

Takeaways

  • Describe the Product Management job landscape and learning opportunities for product management skills
  • Explain the role and core responsibilities of a product manager
  • Craft problem statements and hypotheses for a product or feature idea
  • Identify key risks and assumptions
  • Design a basic MVP to validate key assumptions

Preparation

  • This class is taken completely online
  • We will provide a link to the platform on the day of the class
  • This class requires a computer and strong internet connection
  • In order to successfully enroll in this class, you must sign up at least two hours prior to the listed start time. If you sign up after that cutoff, you may not receive the link to the platform for the livestream. If anyone has issues receiving the link, please email hello@generalassemb.ly.

NOTE: A small percentage of participants may not receive emails from us due to some domains blocking our automated emails. If you do not receive sign in instructions within 1 hour of the livestream, please email hello@generalassemb.ly and someone from our team will be sure to respond to you with sign in instructions right away.

About the Instructor

Cait Porte Photo

SVP, Product and Customer Experience, ZMags

Cait Porte is the VP, Product for ZMags, a shoppable content platform that empowers marketing and eCommerce professionals to create engaging digital experiences. She is also on the board of directors for the Boston Product Management Association (BPMA), a co-founder of Boston Women in Product (BWP) and a part-time instructor at General Assembly. She has her MBA from Babson College and has worked in Product Management for small and large organizations in the Boston area. You can find her blog at www.PMinHeels.com.

When she's not working to build products customers love, she spends time in South Boston with her husband and their two dogs.

In recognition of her exemplary service in the classroom, Cait has been selected as a member of General Assembly's Distinguished Faculty program.

Community Code of Conduct

Your registration for or attendance at any General Assembly offering indicates your agreement to abide by this Community Code of Conduct policy and its terms.

Free Intro to Product Management Class Online
Monday, 21 June, 2021
10 am – 12 pm EDT
Online (Online)
Free

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