Instagram continues to dominate the social media landscape with over 1 billion active users in 2021. This visually appealing platform is here to stay and a top-recommended platform for brands and businesses. Nearly 80% of Instagram users follow a business. In this livestream, you will learn the ins and outs of how to build and grow your brand’s presence on Instagram. We’ll cover the latest features from managing your Instagram feed, visual aesthetics, stories, and IGTV. Here is what you will learn: - Types of visual content to produce on Instagram - what works well and what does not - Free and paid apps and services to help with your Instagram planning - How to engage your audience using Instagram stories - Hashtag strategy - Determining your brand content pillars and social media calendaring - How to find and work with influencers - How to set up your Instagram Business Profile and leverage insights
You’ll be taught by a professional digital marketing agency owner who will share with you the secrets and tools the professionals use. Whether you already are using Instagram or not, you’ll come away with the things you need to start driving sales with Instagram.
General Assembly’s classes, workshops & events are for recreational purposes and are not regulated by the bureau of proprietary school supervision.
NOTE: A small percentage of participants may not receive emails from us due to some domains blocking our automated emails. If you do not receive sign in instructions within 1 hour of the livestream, please email firstname.lastname@example.org and someone from our team will be sure to respond to you with sign in instructions right away.
Nicole Solis-Sison serves as creative director for Matter Media Group, an influencer management firm and chief executive officer/founder of Zero Waste Cart, an application centered on preventing textile waste. She has also developed virtual and augmented reality applications for companies like Gap and Google and has shown works at Yerba Buena Center of the Arts in San Francisco, California. Equity, diversity and sustainability are integral to her work in changing the way we view and engage in our communities Her understanding of digital trends and media production coupled with strategic content marketing enables her to move and shift through various industries. Digital marketing empowers the ability to create conversation and stir innovation within communities. Sharing insights and cultivating creativity are the motivating factors of nurturing the conversation through education.
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