View All Kansas City Marketing

Free Intro to Digital Marketing Class Online | May 11

Ashley Brock Photo

Senior Specialist, Paid Search, Tinuiti

About This Workshop

See the strategies that drive today’s biggest brands.

Step into the world of digital marketing with General Assembly. During our online introductory workshop, explore the components of brand building and see how modern marketers drive successful campaigns using content, email, social media, paid advertising channels, and more. Using real-world case studies, you’ll:

  • Break down the components of a digital marketing campaign.

  • Survey today’s digital marketing landscape and its career opportunities.

  • Learn to approach a marketing campaign by identifying your objectives first.

  • Get hands-on practice identifying key performance indicators (KPIs).

**Chart your own career path.* * Pick up where this workshop leaves off. Dive into the fundamentals in our five-week, online * Digital Marketing Circuit * or level up on the job in our on-campus * Digital Marketing

  • course.

Preparation

  • This class is taken completely online
  • We will provide a link to the platform on the day of the class
  • This class requires a computer and strong internet connection

NOTE: A small percentage of participants may not receive emails from us due to some domains blocking our automated emails. If you do not receive sign in instructions within 1 hour of the livestream, please email hello@generalassemb.ly and someone from our team will be sure to respond to you with sign in instructions right away.

About the Instructor

Ashley Brock Photo

Senior Specialist, Paid Search, Tinuiti

Ashley is a Senior Specialist of Paid Search at Tinuiti. Tinuiti is a Performance-Driven Digital Marketing Agency based in New York, with 8 other locations throughout the U.S. Within the Digital Marketing industry, Ashley specializes in paid media strategy and execution for clients within the retail, hospitality and real estate verticals. She executes across a variety of channels including Google, Bing, YouTube, Facebook, Instagram, Amazon, and Zillow. Within those channels, she develops and leads integrated campaigns across search, display, shopping, social and video. Her passion is to work with her team to help her clients’ businesses thrive.

What students say:

"Awesome class. She fully explained new, technical terms and kept the class engaged. The group activity was great because we applied what we learned to a fictional company. This showed us how to realistically use what we learned." - Digital Marketing student from October 2019

Community Code of Conduct

Your registration for or attendance at any General Assembly offering indicates your agreement to abide by this Community Code of Conduct policy and its terms.

Free Intro to Digital Marketing Class Online
Tuesday, 11 May, 2021
6 8 pm EDT
Kansas City (Online)
Free

By providing us with your email, you agree to General Assembly’s Terms of Service, and to receive email updates on courses, special events and GA news. You can change your mind at any time and unsubscribe from GA marketing emails by clicking the "unsubscribe" link located at the bottom of every marketing email or by emailing no.marketing@ga.co.

Can't Make It?
Follow this workshop to get an email the next time it’s scheduled.
Sign-up not required
Follow

Can't Make It?

Follow this workshop to get an email the next time it’s scheduled.

By providing us with your email, you agree to the terms of our Privacy Policy and Terms of Service.
Spread the Word

You May Also Like

Free