To become a great digital marketer, you have to truly master the nuances of Facebook + Instagram advertising, and leverage industry vetted best practices. In this hands on Bootcamp, you'll discover how to go beyond just boosting posts by leveraging Custom Audiences and advanced Bidding Strategies.
In addition, you’ll learn how to leverage the full Facebook advertising ecosystem (Facebook, Instagram, Messenger, Whatsapp, Audience Network) to reach your audience where they are spending the most time. Finally, you’ll learn how to properly measure and optimize your campaigns using both the Facebook pixel and other measurement platforms.