Doing Copywriting Right: Engaging Your Audience
14

Wednesday, 14 December

6 7:30 pm AEDT

GA Sydney (York St.)

Main Campus
Level M, 56-58 York Street
Sydney , NSW 2000
$35 AUD
Regular Ticket

Sold Out!

Get on the waitlist

Be the first to know if a spot becomes available.

Add me to the waitlist

Questions? Read our FAQs

Doing Copywriting Right: Engaging Your Audience

Christopher Melotti Photo


Marketing, Social Media and Copywriting Aficionado, Founder of Melotti Media

14

Wednesday, 14 December

6 7:30 pm AEDT

GA Sydney (York St.)

Main Campus
Level M, 56-58 York Street
Sydney , NSW 2000
$35 AUD
Regular Ticket

Sold Out!

Get on the waitlist

Be the first to know if a spot becomes available.

Add me to the waitlist

Questions? Read our FAQs

About This Class

Are you, like most professionals, in amongst the storm of content to promote your brand and organisation, yet struggling to create it or keep your customers engaged? You're not alone. After all, if people aren't following your business' content and feeling engaged by it, then it's really a waste of time.

The year is 2016, and we're living in a world where business is highly social, products are complex, industries are evolving and customers expect personal attention.

This means that in order for your business to survive, you not only have to be creating regular content, it has to be engaging, relevant and fresh, and on platforms your customer will find it. The key to success lies in quality copywriting, and this class will give a brief introduction to set you on the right path.

Takeaways

  • What copywriting is
  • Why it's crucial in business today
  • The difference between good and bad writing
  • How writing is a critical element in your Marketing strategy
  • Using copywriting effectively
  • How to improve your writing
  • Writing to communicate with your audience
  • Content creation in its many forms
  • Working with a copywriter
  • Tips and tricks

About the Instructor

Christopher Melotti Photo

Marketing, Social Media and Copywriting Aficionado,
Founder of Melotti Media

Christopher Melotti is a Marketing, Social Media and Copywriting Aficionado who lives by the motto "Continually challenge, consistently grow, constantly humbled, confidently show." He owns his own copywriting and marketing consulting business, Melotti Media (www.melottimedia.com.au) and is a published author under then pen name, C. N. Melotti (www.cnmelotti.com).

He possess a solid range of Marketing experience including strategy, digital, social media, content writing, creative, promotion and communications, having personally initiated, developed and launched several successful Marketing campaigns across a diverse range of industries, for which he was awarded the 2015 Australian Marketing Institute’s (AMI) Highly Commended Future Leader Award for Marketing excellence.

He holds a Bachelors Degree in Commerce and Marketing, a Masters Degree in Commercial and Business Law, and has commenced an MBA. He has a creative energy and enthusiastic flair, with a strong belief in team spirit and professional respect. One of his passions is presenting and teaching people so they can profit off his experience.

Refund Policy

Plans change. We get it. But if you can't make it to a class/workshop, please email us at least 7 days before the scheduled event date. No refunds will be given after this timeframe.

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