Digital Marketing Bootcamp Remote (Online)
29

Friday, 29 December

10 am – 5 pm AEST

GA Brisbane (Online)

Online
Brisbane
$250 AUD
Regular Ticket
$250 AUD
Total

Questions? Read our FAQs

Digital Marketing Bootcamp Remote (Online)

Catherine Toms Photo


Co-Founder, Smithfield Digital

29

Friday, 29 December

10 am – 5 pm AEST

GA Brisbane (Online)

Online
Brisbane
$250 AUD
Regular Ticket
$250 AUD
Total

Questions? Read our FAQs

About This Workshop

Our industry-leading campus bootcamp is coming to you. Spend a full day learning from experts how to a develop data-driven campaign that grabs consumers’ attention and boost sales. All online, from wherever you are.

Today, all marketing is digital marketing—and digital marketing changes fast. Specifically created for professionals who want a deeper understanding of everything digital marketing can encompass,his activity-driven class will teach you how to build a your brand and marketing strategy, how to leverage the key channels of search, social, email, and paid marketing, and how to analyze and optimize your campaigns with data-driven decisions.

Takeaways

  • A solid understanding of who your customers are and how to segment your audience for more effective marketing.
  • How to develop a marketing funnel based on your conversion flow.
  • How to attract website visitors through content marketing, social media marketing, SEO, and paid advertising.
  • How to convert website visitors through website optimization, landing page creation, and lead nurturing.
  • How to measure your marketing and use analytics to improve your efforts.

Prereqs & Preparation

  • A project or company whose marketing plan you want to focus on in this bootcamp
  • This bootcamp is taken completely online across two different 3-hour sessions.
  • We will provide login information and a link to the platform on the day of each session
  • You will need a computer and a strong internet connection

About the Instructor

Catherine Toms Photo

Co-Founder,
Smithfield Digital

Catherine is a Lead Instructor for GA in Melbourne, Australia and co-founder of Smithfield Digital; whose mission is to grow startups and small businesses by crafting powerful digital footprints that cut through the clutter online.

In a former life, Catherine spent almost 20 years agency-side in the digital space in London & Sydney. Working alongside a whole bunch of talented, industry experts she designed and implemented award-winning digital marketing campaigns for big, well-known clients dotted around the globe. Her last years in corporate world were incredible, but all consuming.

So in April 2014, she did the scariest and as it turns out, greatest thing ever. Jumped off the conveyor belt to travel the world with her young family, find freedom and discover the lucky lifestyle of a digital nomad.

Recently resettled in Melbourne Catherine shares her digital capabilities with a growing tribe of creative, entrepreneurial businesses at Smithfield Digital. She also teaches workshops and courses at General Assembly, including Digital Marketing and How to succeed as a Digital Nomad.

When not immersed in the latest digital happenings she’s likely to be finding new places to indulge her coffee addiction & hanging out with her family by the beach in Bayside, Melbourne.

Refund Policy

We understand that, sometimes, plans change. If you can no longer make it to a class or workshop, please email us at least 7 days before the scheduled event date. No refunds will be given to cancellations made within a week of the class or workshop.

Let’s Keep You Updated

Enter your email to start following

By providing us with your email, you agree to the terms of our Privacy Policy and Terms of Service.