Digital Marketing Bootcamp (2-Days)
30

November 30 – December 14
2 Sessions

General Assembly @ 79 Anson

Level 20. 79 Anson Road
Singapore
$400 SGD
Regular Ticket
$400 SGD
Total

Questions? Read our FAQs

Digital Marketing Bootcamp (2-Days) | November 30

Sotirios Seridis Photo


Digital Marketing Instructor, General Assembly

30

November 30 – December 14
2 Sessions

General Assembly @ 79 Anson

Level 20. 79 Anson Road
Singapore
$400 SGD
Regular Ticket
$400 SGD
Total

Questions? Read our FAQs

About This Workshop Series

2-days long bootcamp - 2xSaturday

The digital landscape is moving at lightning speed. Every industry has been affected by the advances in digital—from retail to brands and agencies. Has your manager recently assigned a digital marketing role to you? Are you a project or account manager at a creative agency? Do you work for a small company or a start-up, and handle all things digital on your own? Then this bootcamp may be just what you need! Specifically created for participants and professionals interested in gaining a deeper understanding of everything digital marketing can encompass.

This activity-driven 2- days long class will equip you with tips and strategies on how to devise your brand and marketing strategy, what digital channels are available to you and how to use them, and how to track and analyze all of your marketing efforts with data-driven decisions.

Schedule

Nov 30
Saturday, 30 November 10 am – 5 pm +08 Day 1 - November 30
Dec 14
Saturday, 14 December 10 am – 5 pm +08 Day 2 - December 14

Takeaways

  • Learn how to create a basic brand/marketing strategy.
  • List and execute at least 5 key best practices on content marketing.
  • Identify and describe at least 3 marketing techniques for each channel.
  • Walk away with examples of KPIs and metrics to track.
  • Preparation

  • Laptop or at the very least a notepad and pen
  • Project/company that you want to focus on during the exercises portion
  • Please register at least 72 hours before the workshop.

    About the Instructor

    Sotirios Seridis Photo

    Digital Marketing Instructor,
    General Assembly

    Sotirios is a Growth Marketer, Digital Strategist, and Startup enthusiast with a solid track record across all core digital specialties: PPC, SEO, Media Planning, Data Analytics and E-Commerce. He worked for 3 of the world’s leading media agencies: HAVAS, MediaCom and PHD and a number of successful startups in 3 of the world’s major regional hubs: London, Dubai and Singapore. Along the way he managed countless digital campaigns and built 2 digital performance departments from the ground-up, working with a diverse portfolio of local and multi-national companies – including some of the world’s biggest advertisers: Unilever, Volkswagen and Etihad Airways. Moreover, he is a huge start-up enthusiast, helping promising startups to rise off the ground.

    Sotirios is a life-long learner, holding a MSc in Strategic Marketing from Cardiff University (UK), a CAM in Digital Campaign Planning from the Chartered Institute of Marketing (UK) and a BSc in International Economic Relations and Development from Democritus University of Thrace (Greece).

    Refund Policy

    We understand that, sometimes, plans change. If you can no longer make it to a class or workshop, please email us at least 7 days before the scheduled event date. No refunds will be given to cancellations made within a week of the class or workshop.

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