While many business teams build deep knowledge in customer touch-points, few are able to organize around the complete customer journey — leading to customer satisfaction that is on-par with market expectations but ultimately unremarkable.
The emerging practice of CX design empowers your cross-functional teams to create a lasting framework for front-end innovation by capturing an accurate picture of customer needs and business support systems as well as architecting a vision for the experiences of the future.
In this workshop you’ll get hands-on with a live case to develop a customer experience journey with fellow CX’ers. Additionally, you’ll learn what it takes to build a CX strategy and practice with a combination of cultural alignment, research, governance systems and tech.
This course is for: