Copywriting Strategies for Founders and Marketers

Washington, D.C. campuses

GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005

Copywriting Strategies for Founders and Marketers

Washington, D.C.

Washington, D.C. campuses

GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005

About this workshop

Writing engaging copy that speaks to your target audiences is crucial in business. If you don’t know how to reach your audience and solve their problems then you’ll have a hard time communicating the right messages.

This hands-on comprehensive bootcamp will teach you how to create engaging content that you can push out through social media, on your blog sites and send out to journalists to gain free media opportunities. This workshop will give you a strategic focus behind your sales and marketing efforts with a focus on being creative and persuasive.

You’ll learn a basic intro to publicity and strategic copywriting with a focus for startups and business owners on how to create strategic content that speaks to your market.

Takeaways

  • What copywriting is and why it's crucial in business today
  • The difference between good and bad writing
  • How writing is a critical element in your Marketing strategy
  • Content creation in it's many forms
  • How gather insights and data and turn them into strategies and ideas.

  • Finding your voice, your story, and your businesses reason for being.
  • How to write effective and persuasive copy.
  • How to improve your writing
  • Prereqs & Preparation

    • Proficiency in reading, writing and speaking English
    • Pen/pencil and notebook
    • Laptop/tablet/smartphone (helpful but optional)

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