Content Marketing Workshop: Content That Converts | February 17

$99 USD each
Thursday, 17 February, 2022
1 4 pm EST
Online

About This Workshop

It’s easy to think that a great product or service will sell itself, but it’s rarely the case.

In this interactive class ideal for startup founders and marketers, you’ll find out how to market your content. You’ll learn how to utilise different types of content to tell a story, increase engagement around your content, and then repurpose your content for different channels (like Instagram, Facebook, Twitter, Pinterest & more) to maximise visibility.

Takeaways

  • Understand what content marketing is.

  • Create a content marketing strategy.

  • Learn how to repurpose content for different channels.

  • Know the best tips to increase engagement.

Preparation

  • This class is taken completely online via Zoom.
  • We will provide a link to the session 24 hours before & again, on the day of the class, to the email used to purchase a ticket. If you have signed up on behalf of a friend or colleague, please forward along this information.

NOTE: this class will not be recorded, however, slides will be sent within 7 days following the session.



🚀 Chart your own career path. Dive into the fundamentals & build confidence and capability to apply modern marketing strategies in our 10-week Digital Marketing part-time course.

About the Instructor

Andrew White Photo

Co-founder, Mytrest | Ex-Google & Linkedin

Andrew has a deep-rooted passion for technology and has worked with some of the world's biggest and best known brands in his roles at Google and LinkedIn. Today Andrew consults startups and established companies on their marketing strategies, as well as co-founding Mytrest, a web-based calendar app enabling hobbies and passions through technology.

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Join Us
By providing us with your email, you agree to General Assembly’s Terms of Service, and to receive email updates on courses, special events and GA news. You can change your mind at any time and unsubscribe from GA marketing emails by clicking the "unsubscribe" link located at the bottom of every marketing email or by emailing no.marketing@ga.co.