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Learn how to create a content strategy and editorial calendar that helps you achieve your business goals. You've likely heard that “content is king” and it's more important than ever.
This activity-driven bootcamp will equip you with tips and strategies on how to devise your content marketing strategy, what digital channels make the most sense for your business and how to use them, and how to track and analyse all of your content marketing efforts with data-driven decisions.
This course is for entrepreneurs and business owners looking to build their audience, digital marketers seeking content strategies to expand the online presence of their brands, and individuals interested in starting a career in internet marketing.
This two part Content Marketing Fundamentals Workshop is the interactive and hands-on way to get started on building a strong relationship with ideal customers. You will dive head first into content marketing, skill up with exercises, and by the end of the day you'll know why content truly is king.
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