Cold Outreach 101: How to write Cold Emails that work | Online | Melbourne

About this workshop

Cold outreach is the foundation of any B2B sales experience - but it’s only the beginning.

In this workshop, you’ll learn the tactics of generating new leads for B2B business. This is essential for Founders, Business Development Reps, Freelancers and Salespeople looking to build their toolkit and generate new leads, partnerships, clients and sales.

We'll cover -

• Why cold email should be part of your marketing toolkit
• How to find the right prospects and people using Linkedin and other tools
• How to craft a pitch that generates interest
• Develop a plan to execute a campaign
• How to write sales copy that will boost open rates and responses

Takeaways

• Understand how to find the right prospects and people
• Learn how to craft a pitch that generates interest
• Be able to develop a plan to execute a campaign and drive more sales
• Get engaging email writing tips that will get more open rates and responses

Prereqs & Preparation

This workshop will be completely live and online. In preparation, please download Zoom and Slack.