Build a Digital Marketing Campaign | FREE 2-hour Online Workshop | October 12

Free
Wednesday, 12 October, 2022
7 9 pm EDT
Online

About This Class

Join us for FREE Workshop Wednesdays through October 19th to get a taste of what you’ll learn in our, Career-Boosting Part Time and Career-Transforming Immersive courses. Plus, *get a $200 credit to apply toward the course that fits your goals.

Are you thinking about a career in Digital Marketing, but don't know where to start?

This free, 2-hour livestream will guide you through the fundamental components of brand building. Learn how modern marketers use the Objective-First Framework to drive successful campaigns using content, email, social media, paid advertising channels, and more.

Learn from an expert instructor with real world experience in the industry you want to break into. Join us and gain the confidence to take the next step in your career.

*Terms & Conditions

What to expect during Workshop Wednesdays:

  • Ask questions and build your online network by interacting with fellow participants and an industry expert —live via chat box and Q&A.
  • Get a hands-on taste of today’s best digital marketing practices.
  • Learn new skills in the comfort of your own home, or on the go! Your microphone and camera will remain off during the livestream.

Takeaways

  • Understand how digital marketing can help a business drive their bottom line.
  • Learn different tools and strategies used in digital marketing today.
  • Describe and understand the Objective-First Framework as a marketing tool.
  • Practice applying the Objective-First Framework to a real world example.

Preparation

  • This livestream requires a strong internet connection.
  • We will send the Zoom link via email on the day of the class.
  • NOTE: Some domains block our automated emails. If you don’t receive sign-in instructions within 1-hour of the livestream, please reach out to help@generalassemb.ly and we’ll send you sign-in instructions directly.

About the Instructor

Sharon Lee Thony Photo

Digital Marketing Executive, Founder & Principal of SLT Consulting, Sharon Lee Thony Consulting

Sharon Lee Thony is a brand marketing executive and digital marketing instructor, with nearly two decades of experience creating award-winning marketing campaigns for travel, beauty and luxury lifestyle brands.

Sharon is founder and principal at SLT Consulting, a boutique marketing collective that partners with savvy businesses looking to scale their efforts in various integrated marketing channels for growth: social media, search marketing, website optimization, email marketing, digital performance and brand strategy.

Sharon is a Distinguished Faculty member at General Assembly, having led the creation of our Digital Marketing course curriculum and has taught over 1,000 classes and workshops in digital marketing. She is also a Founding Member of Chief, a network of elite female professionals, and Co-Chair of the National Alumni Council at the American Association of Advertising Agencies. Sharon has earned a BA from New York University and an MBA from The Wharton School. She lives in Los Angeles with her husband, their two adorable sons and their dog.

Community Code of Conduct

Your registration for or attendance at any General Assembly offering indicates your agreement to abide by this Community Code of Conduct policy and its terms.

Illinois Students

Participants who complete this workshop will not receive a certificate or any other designation of completion.

This workshop is not designed to prepare individuals to follow or pursue a trade, occupation or profession. It is not designed to improve, enhance, or add to the skills and abilities of an individual relative to occupational responsibilities or career opportunities.

This workshop is not approved by the Division of Private Business and Vocational Schools at the Illinois Board of Higher Education and participation in this workshop/event will not be counted towards an approved IBHE program/course of instruction.

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Join Us
By providing us with your email, you agree to General Assembly’s Terms of Service, and to receive email updates on courses, special events and GA news. You can change your mind at any time and unsubscribe from GA marketing emails by clicking the "unsubscribe" link located at the bottom of every marketing email or by emailing no.marketing@ga.co.