Branding Series: Branding for Customer Experience Strategy | Sydney

About this workshop

This is part 2 of our 2 part Branding Series. You can register for Part 1: How to Build a Strong Brand here.

In today’s marketplace, brand is king. Regardless of the nature and size of your organization, it’s important to invest in building a strong brand to define your niche in the marketplace and help you stand out from the crowd.

By answering the most important questions about your brand, audience and competitive landscape, you can then build on this to drive product development, customer acquisition, employee engagement and strategic partnerships.

This workshop will cover how to develop a strong brand using the strategies below, with particular focus on how to build a powerful and impressive online presence.

Takeaways

• Learn how to take your brand from a noun to a verb, a doing word
• Create exciting and engaging brand experiences for your business
• Implement tracking processes to measure success