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Blogging is very popular with businesses, entrepreneurs, creatives and individuals alike because it allows you to express yourself, educate customers, sell a message and share your knowledge.
The beauty today is that you can use words, photographs, videos and even podcasts to be found and become popular.
Search engines and people are actively seeking relevant posts every single day, and well-written content can earn you an audience to achieve excellent PR for personal branding. It will even generate website traffic and revenue. But you need the right strategy, the right topics and the right approach to be successful.
Whether you're blogging about hobbies, travels, inspiration or business, in this class, you will learn the basics from professional blogger, Christopher Melotti, who will both help you get started, and provide guidance on how to succeed.
This workshop is highly interactive with group activities and discussions throughout. To participate you will need to:
In preparation, please download Zoom
Setting up a blog and keeping it going
When, where and how to blog
Choosing your audience
Selecting your goals
Amplifying your reach
This workshop will be completely live and online. In preparation, please download Zoom.
This session will not be recorded, however slides will be shared following the class.
Marketing, Social Media and Copywriting Aficionado,
Founder of Melotti Media
Christopher Melotti is a Marketing Consultant and Content Copywriting Aficionado who lives by the motto "Continually challenge, consistently grow, constantly humbled, confidently show." He owns his own Copywriting and Marketing business, Melotti Media (www.melottimedia.com.au), where he and his team work with a wide range of clients from Insurance to Real Estate, Creative Agency, Web Design, Logistics, Financial, AI and more. He also runs TheCopywritingBlog.com.au, is a published author, and won the Chief Marketing Officer (CMO) of the Year award in 2017 (amongst many others).
Christopher possesses a solid range of Marketing experience including strategy, digital, social media, content writing, creative, promotion and communications, having personally initiated, developed and launched several successful marketing campaigns across a diverse range of industries, for which he was awarded the 2015 Australian Marketing Institute’s (AMI) Highly Commended Future Leader Award for Marketing excellence.
He holds a Bachelors Degree in Commerce and Marketing, a Masters Degree in Commercial and Business Law, and has commenced an MBA. He has a creative energy and enthusiastic flair, with a strong belief in entrepreneurial spirit and professional respect.
One of his major passions is presenting and teaching people so they can profit off his experience, which is why people enjoy attending and hold him in such high regard.
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