Thursday, 14 March
The Podium Building, 1 Market St (Entry via Kent Street)
Sydney NSW 2000
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Have you ever wondered why you bought a coke rather than a pepsi? Why you subscribed to that newsletter you never read? Why you’re stuck using tools from the past century even though you know they don’t work?
Then come join our Behavioural Economics 101 class!
We’ll take you through a journey that starts in your mind and get down to the details about what drives you (and your customers) in the decision making process. We'll discuss some of the biases that lurk in human minds, a few tricks to avoid being fooled by them, and the ethics involved.
This class is for anyone who loves psychology, wants to get to know their customer, or just wants to make sense of their own decision making process at work.
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