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It is estimated that Americans donate over 300 billion dollars a year to charity; however, the psychological factors that govern whether people elect to get involved or give are still not well understood.
Oftentimes, foundations and nonprofits are missing out on opportunities to get more individuals to donate to their organization because they don't understand the human decision-making process.
This talk will examine the efficacy of fundraising strategies commonly used by social good organizations and make concrete recommendations on how to make these fundraising campaigns more effective by leveraging behavioral economic theories. The talk will showcase how to apply these theories to online and offline properties and share the profound impact they can have helping nonprofits move their audiences to action.
Nate will highlight the most intriguing, surprising, and enlightening approaches on the topic of donation and engagement behavior. This will open up exciting pathways to cross-cutting the divide between theory and practice and how these behavioral economic theories can be executed in the nonprofit space.
Co-Founder & CEO,
Creative Science Labs
Nate Andorsky is an entrepreneur who blends behavioral economics & technology to help mission driven entities build a better world. In 2013 he co-founded Creative Science - a digital agency that empowers social innovators to dream bigger by creating digital experiences which at their core are human experiences. Prior to Creative Science he was a team member at the Startup America Partnership, a nonprofit led by Steve Case to help build entrepreneurial communities throughout the US. He received his B.A. from the The George Washington University in business administration. He geeks out about technology and the ways in which it can help motivate people to do good. He's been known to run into a few walls while wearing his VR headset.
We empower social innovators to dream bigger by blending behavioral economics and technology to help nonprofits, foundations and mission driven organizations move people to action.
We understand that, sometimes, plans change. If you can no longer make it to a class or workshop, please email us at least 7 days before the scheduled event date. No refunds will be given to cancellations made within a week of the class or workshop.
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