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Advanced SEO Workshop | Online | June 10

Greg Moskovitch Photo

Head of SEO , Full Measure Digital

About This Workshop

For marketers and business owners who’ve already dipped their toe into the world of SEO, this class will take their knowledge to the next level, teaching them tangible skills they can use to assess their own search market and implement changes to increase their visibility. SEO techniques are vastly different to what marketers relied on just a few short years ago and with Google continuing to wage war on click-through rates, it’s important than ever to have an edge on the competition (and that includes Google).

Please note:

This workshop is highly interactive with group activities and discussions throughout. To participate you will need to:

  • Have your camera turned on for the entire session

  • Have an accessible microphone

  • Be in a quiet, well-lit space with minimal distractions

  • Strong internet connection


  • How to unlock the strategic value hidden in Google’s search results.
  • How to use intent equity and micro-intent to enhance their keyword research

  • How to organise their website structure—both content and links—to enhance search visibility


Participants should have a basic understanding of SEO and search marketing concepts and attempted to perform some SEO implementation on their own.

  • This session is taken completely online using Zoom.

  • You will need access to a laptop or computer with a working webcam and microphone as well as a strong internet connection. .

  • Download Zoom. Zoom is the video conferencing tool we will use. It works a lot like Google Hangouts or Skype. You will need to create an account in order to join the call.

  • We will provide a link to the session via email 24 hours in advance - keep an eye on your inbox

This session will not be recorded, however slides will be shared following the class.

About the Instructor

Greg Moskovitch Photo

Head of SEO , Full Measure Digital

A search marketing specialist who's overseen campaigns for FTSE 250-listed corporations and national retailers alike, Greg came to

Melbourne digital marketing agency Full Measure Digital from the startup world, serving as Growth Marketing Manager at travel startup Rome2rio. In addition to being a featured speaker at Monash University and RMIT, Greg's been featured in numerous publications, including Fast Company.

Refund Policy

We understand that, sometimes, plans change. If you can no longer make it to a class or workshop, please email us at least 7 days before the scheduled event date. No refunds will be given to cancellations made within a week of the class or workshop.

Community Code of Conduct

Your registration for or attendance at any General Assembly offering indicates your agreement to abide by this Community Code of Conduct policy and its terms.

Advanced SEO Workshop | Online
Thursday, 10 June, 2021
4 7 am EDT
GA Melbourne (Online)
Online Melbourne
$ 70

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$ 70
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