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When you learn UX design, you can create effective, intuitive experiences that users love. Gain insights into customer behavior and discover the power of prototyping and wireframes. Take a UX bootcamp or UX design course and gear up to enter this booming industry.

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Make Users Happy: Learn User Experience Design

Full-Time Immersive Courses

Challenge yourself and change your career with a 10- to 13-week immersive learning experience.

Part-Time Courses

Enhance your professional potential. Learn in-demand skills in evening, weekend, or 1-week accelerated courses.

Alumni Story: Strengthening a Skill Set With UX

UX Design Immersive Graduate

With previous careers as a business analyst and project manager, Danielle Gardner (User Experience Design ImmersiveDenver) had a strong background in research, data, and problem-solving provided a strong foundation for GA’s User Experience Design Immersive course.

“It surprised me how UX was rooted in research and data, and that it is about how things work and solving problems,” says Gardner, who brings fresh skills from her UX design training to her role as a product designer for execution management software GoSpotCheck. “I’m introducing design thinking to the organization. Instead of just focusing on the features they want to deliver, I am trying to bring insight into the real problems their users have and how we might be able solve them.”

Discovering that UX is relevant everywhere transformed the way Gardner approaches day-to-day grievances. “Whenever I hear someone complaining or trying to implement a solution, I try to dig in deeper and find the actual problem,” she says. “Many times once you bring clarity to the problem, you’re able to find different solutions to address the issue.”

Read more about how Gardner and her GA Denver classmates are making it in UX.

Break into the user experience design industry.

Grow a more fulfilling career with our part-time or 1-week intensive course. Or, embark on a new path in our full-time Immersive.

Learn In-Demand Skills in Our User Experience Design Courses and Bootcamps

Affinity Mapping

When you need to make sense of a large amount of information — after a team brainstorm or a user research data dump — turn to affinity mapping. This technique is used to organize terms and ideas by grouping them with related concepts, which helps give shape to your team’s design.

Card Sorting

Similar to affinity mapping, card sorting is a research method that helps you understand users’ expectations and how they categorize your content. Once participants organize a set of topics on cards into categories, you’re able to better build a more effective and intuitive digital experience.

Information Architecture

Information architecture — or IA — is the structuring and organizing of a website or app’s content in order to boost usability. Effective IA enables users to easily and intuitively navigate to exactly where they want to go, no matter where they are on the site.

Prototyping Tools

InVision, Axure, and Balsamiq are all examples of industry-standard prototyping tools that can help you bring your design to life before building begins. These programs let you see concepts in action with clickable prototypes and helps teams pinpoint areas that require improvement to improve on before the development process.

Responsive Design

With various devices and screen sizes available, responsive design is key to creating a seamless user experience — no matter where you view it. From load time to targeted messaging, it allows for the optimal interface and experience across multiple platforms and makes site maintenance easier over time.

Service Design

Service design focuses on creating a service — such as meal delivery or checking in for a flight — that aligns with its users’ needs. It incorporates both what the user sees (the front stage) and the behind-the-scenes action that makes a product tick (the back stage).


In user experience design, usability refers to how easy a digital product is to learn and navigate. When true usability is achieved, people are able to find exactly what they need on a website or app, avoiding errors and hiccups along the way.

User & Usability Testing

User and usability testing ensures a website or app will run smoothly before it even launches. User testing focuses on an individual or group’s feedback on the website or app, while usability testing offers quantitative data that helps target problem areas that hinder the experience.

Related UX Design Blog Posts

ux design point of view

Push for a point of view.

Over the past month, I’ve been chatting with people who have a strong point of view in their design — people from Google, Airbnb, Slack, Dropbox, and more. I wanted to peek inside their noggins to see what drives their decisions and informs their designs. Below are a few things I learned.

ux design course graduate

Great Reminders About UX Design From Mom

After completing my User Experience Design Immersive course at General Assembly’s Singapore campus, I tried to explain to my 90-year-old mother what I had been studying. I got schooled, instead.