The landscape of digital marketing continues to change at a rapid pace, and for all the right reasons. Employers are gaining a stronger understanding of what are now considered “basic” digital marketing skills that any candidate should have, and the knowledge and skills that will set you apart from the rest of the pack. For example, just being able to use the various tools of the trade is now the new level playing field. It’s expected. However, what you can do with the data that you gain using those tools will set you apart.
At your next interview for a digital marketing position, you can demonstrate that your knowledge and skills are above the rest by being prepared to answer these five questions.
Matthew Epler is a creative technologist specializing in creating one-of-a-kind interactive projects with an emphasis on the Internet of Things.
His work, which blends digital and physical design practices with computer programming, has been featured in museums and a variety of media outlets around the world including The Milan Triennale Museum of Design, mudac Lausanne, and on Wired, Huffington Post, Newsweek, Reuters, Vice, and Creative Applications.
Some of his most well-known pieces include the Netflix Switch, Levi’s Station to Station, Grand Old Party, and Big Bats.
Matthew describes himself as a designer who can code, and a coder who can work with his hands. Read on to see how learning to code transformed his passion for art and film into a thriving career in creative technology. Continue reading