Tag Archives: product development

Don’t Sell a Product, Tell Your Story

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Storytelling-for-Entrepreneurs

I’m often approached by young, aspiring entrepreneurs who ask some variation of the following:

I’m interested in starting a company in [Industry] that does [Laundry list of features], so where do I start?

They usually want introductions to investors and developers – rarely are they seeking advice. So I respond with a question in turn, something I know they can relate to.

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What Every Product Manager Should Know About Agile Development

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Agile Product Management

Agile product management was first developed as a reaction to various challenges that occurred in more sequential forms of project organization. As technology projects became increasingly complex, many product developers needed to replace their old style of management with a more iterative and flexible one–leaving room to refine long term requirements as the product advanced.

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