millennial Tag Archives - General Assembly Blog

Millennials Are Cashing in on the Sharing Economy

By

sharingecon-trip4real-picjumbo

As a millennial, I’m used to working the occasional odd job to make extra cash. My friend and I swapped babysitting shifts when I first moved to New York (yes, the parents were aware), and I’ve been picking up gigs on TaskRabbit on and off since 2012. The sharing economy has made it possible for me to afford a number of novelty experiences like music festivals and destination bachelorette parties. To me, and many other millennials who I know, the sharing economy is very positive. I’ve made friends and professional contacts and I, like many millennials, love the autonomy that comes with micro-entrepreneurship.

Continue reading

Marketing to New Generations: A Look at Millennials and Beyond

By


It’s no mystery that marketing to millennials has becoming increasingly important to the long term success of businesses across a variety of industries. With millennial spending on the rise and showing no signs of stopping, this age group represents a massive opportunity that businesses cannot afford to ignore.

Continue reading